I found an interesting post here. Basically from an enterprise perspective PDF is a no-no - at least on the web - and it comes in at #3 on the list. I have seen this in the real world - many corporate types cannot receive PDFs in emails because they are blocked by the corporate fire wall. My belief is that IT types don't like PDF for a couple of reasons.
First, though it is relatively secure there are some clumsy problems like Javascript that make it seem like a risk.
There are various hack-schemes associated with PDF, javascript hacking chief among them from what I can see. This basically involves some mechanism to run or get you to run a nefarious javascript that has either been embedded in the PDF or is somehow linked to it via web browsing.
Adobe offers fixes for the elements that involve using the PDF to display a dialog that tricks the user into running a malicious app from the PDF as documented here. This is all linked together via the Zeus BotNet.
Second, the machinery of PDF is opaque to IT types. This is kind of an interesting point. I tracked down a Black Hat document on PDF threats (itself a PDF!) Eric Filiol, the author, is the Head Scientist Officer of the Virology and Cryptology Laboratory at the French Army Signals Academy.
Basically this document outlines some of the attacks I describe above as well as covers some PDF basics.
What is of interest to me is that its relatively shallow in the nature of what it covers. PDFs are relatively complex files and there are quite a few malicious holes in them. But this analysis stops short of doing much more than a superficial inspection.
They do cover the various Forms actions you can associate with elements of a PDF and they also cover some about registry settings and what they can allow or not allow in terms of security.
I suspect the reasons for this are that to process the guts of a PDF you need some relatively sophisticated technology. The paper describes the PDFStructAzer which is a tool they wrote to monkey with PDF files for hacking purposes.
I sent this guy an email offering to discuss PDF with him - but so far I have not received a response.
Third, and probably most importantly, is that the Adobe Acrobat and Flash worlds are relatively closed. What I mean by this is that on the IT side of the world there is a lot of activity and interaction between the developers and the corporate folks. Back and forth on the Microsoft side over formats, developer kits, and so on. IT folks don't like closed because it makes their jobs harder to do.
Silverlight, for example, is kind of a Flash/PDF replacement for web use. This went through a long beta period with lots of user input from developers.
Try that with an Adobe product.
From the AFP perspective there is much to learn here. AFP is much less complex security-wise than PDF so I doubt you will have nearly the issues coming from that side of things.
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